1. All of the elements lie outside of the dead center of the poster. The lighthouse bring the viewers eye to the top and far left of the poster which then lead the eye to look at all of the text. Besides the lighthouse and the text, the skate-boarder drawers the viewers eye to the bottom of the poster with a centered location in the bottom right box of the rule of thirds.
2. The flowers at the far upper right hand corner is the main focal point of the poster which helps lead the eye below it to find the text in the final square of the rule of thirds grid. The headline is also not dead center, even though it is is center of the bottom row, it is just to the left of the body text.
3. The main headline at the top of the page is what the eye leads to first, but it is off centered and aligned left. Where the text ends, is almost square with the woman's face at the bottom of the poster which is also off-centered. Having the design set up as this, and not centered on the page creates a lot of white-space that works well and leads the eyes in the proper directions around the poster.
1. The visual center is the same as the center of the poster in this example, but the eyes are immediately looking at the man falling to the bottom left, followed by the text that is the the bottom right of the center. The eyes also move to the top of the page where the building is placed.
2. This example also consists of the center as the visual center of the design. The eyes are drawn to the beginning and the end of the title though, which is placed above the center of the design, followed by the image of the swan. The visual points of the swan consist of the head and the tail that bring the eyes to the bottom left and right of the center of the design.
3. The visual center of this design falls between the end of the text and the center of the image. The visual points are placed at the beginning of the headline, as well as the bottom of the image.
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